Saturday, 10 March 2012

Managerial Economics & Financial Accountancy

Managerial economics as defined by Edwin Mansfield is "concerned with application of economic concepts and economic analysis to the problems of formulating rational managerial decision." It is sometimes referred to as business economics and is a branch of economics that applies microeconomic analysis to decision methods of businesses or other management units. As such, it bridges economic theory and economics in practice. It draws heavily from quantitative techniques such as regression analysis and correlationcalculus. If there is a unifying theme that runs through most of managerial economics, it is the attempt to optimizebusiness decisions given the firm's objectives and given constraints imposed by scarcity, for example through the use of operations researchmathematical programminggame theory for strategic decisions,and other computational methods.
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